- Nike recently released its first digital sneaker NFT collection.
- The collection launch suffered many delays and technical issues.
- The persistent problems led to a community uproar.
- Despite the rising concerns, Nike still garnered $1 million in NFT sales.
American Athletic Footwear giant Nike continues to pave the way for mainstream companies to embrace Web3 with NFTs. The company has steadily expanded its Web3 strategy to debut its first digital sneaker NFT collection.
While Nike has cemented its dominance with the new collection, which has so far garnered millions of dollars, it has also stirred frustration within the community.
Swishing in Millions
Nike’s Web3 platform .SWOOSH recently launched its highly-anticipated NFT sneaker collection, Our Force 1, drawing inspiration from the iconic Nike Air Force 1 Low, which first hit the market in 1928. The new NFT collection has proven to be…