Through a partnership with Anchorage Digital, which happens to be a digital asset platform, Apollo Global Management Inc. has started to provide crypto custodial services on behalf of its clients through a partnership.
This move is a strategy on the company’s part that will help introduce crypto services to institutional investors.
The market has shown a downtrend for the most part of this year, and even with bearish sentiments, institutional investors have continued to display interest in cryptocurrencies.
This is a positive move for the crypto ecosystem given how Apollo, being the largest asset manager, is attempting to draw institutional investments to the crypto industry.
A recent survey has found that close to 58% of institutional investors have invested in digital assets in the early months of 2022.
There has been a 6% increase in institutional investments from 2021. Another 74% have signaled…